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Social video format

TikTok Video Size

The current TikTok video specification: deliver 1080 x 1920 px at a 9:16 vertical aspect ratio. Below are the full delivery specs, the safe zones to design around, and the export recipe.

TikTok video delivery specs

  • Resolution: 1080 x 1920 px master, vertical 9:16.
  • Aspect ratio: 9:16.
  • Maximum length: up to 10 minutes.
  • Maximum file size: in-feed ad uploads up to 500 MB; organic upload routes vary.
  • Frame rate: 30 fps (up to 60).
  • Bitrate: aim for 10 to 16 Mbps.
  • Minimum resolution: do not deliver below 720 x 1280 px.
  • Codec and container: H.264 or H.265, MP4.

Safe zones and caption limits

  • Top safe zone: keep about 80 to 120 px clear at the top.
  • Bottom safe zone: keep about 480 px clear for the caption and music title.
  • Side safe zone: keep about 110 px clear on the right for the action rail.
  • Caption: up to 2,200 characters.
  • Hashtags: within the caption limit, 3 to 5 is ideal.

Best practice for TikTok video

  • The right action rail takes about 110 px. The like, comment, share and avatar icons stack down the right side.
  • The bottom 480 px is busy with the username, caption and music title, so keep key text mid-frame.
  • Hook viewers in the first 1 to 2 seconds. Retention drives reach, so front-load the payoff.
  • Use native captions and trending sounds, which the algorithm favours.
  • TikTok Business in-feed ad uploads cap at 500 MB. Organic app and web routes can differ, so confirm the publishing route before final delivery.

Export recipe

Export 1080 x 1920 px at 9:16, 30 fps (up to 60), using H.264 or H.265, MP4, and aim for 10 to 16 Mbps. Upload the highest-quality master allowed, keep key content inside the safe zone, and confirm the limits on the in-app upload screen, since platform specs change.

Frequently asked questions

What is the best video size for TikTok?

1080 x 1920 pixels at 9:16. Keep key content clear of the right action rail (about 110 px) and the lower caption area (about 480 px).

How long can a TikTok video be?

TikTok Business in-feed ads can run up to 10 minutes, as MP4, MOV and related video formats up to 500 MB. Organic upload routes can differ, so confirm the exact route before final delivery.

Related platform guides

This is a free guide. Use the interactive Social Video Format Spec Guide for a tailored workflow, or let XO3D handle the production for you. XO3D is a UK-based CGI studio.